NFL: Kikcoff | 2021

Each year, NFL’s Kickoff campaign always provides us with the opportunity to set the tone for the upcoming season. With more games than ever this year, fans returning to stadiums, and social game viewing returning, we kicked off the biggest season of football yet. Within the spot, we launched a unifying tagline “We Run as One”, which is a call to action for all sports fans. While we may be divided by team preference (Go Washington!), we can always unite around our love for the sport.

Client: National Football League | Agency: 72andSunny | Director: The Hudson Dusters | Fontaine’s Role: Brand Manager - Project Assist

Featured in The Today Show, Campaign, Muse by Clio, and more